Betty Crocker is not a real person but a fictional character created in 1921 by the Washburn-Crosby Company, a flour milling business that later became General Mills. Developed as part of an advertising campaign, the name became one of the most recognized brands in America. The Betty Crocker Cookbook was first published on September 8, 1950, with an initial print run of 950,000 copies.

Walter Seff Isaacson is an American journalist who has written biographies of Henry Kissinger, Benjamin Franklin, Leonardo da Vinci, Albert Einstein, Steve Jobs, Jennifer Doudna, and Elon Musk.

Kamer Daron Acemoğlu is a Turkish-American economist of Armenian descent who has taught at the Massachusetts Institute of Technology since 1993, where he is currently the Elizabeth and James Killian Professor of Economics, and was named an Institute Professor at MIT in 2019.

James Alan Robinson is a British-American economist and political scientist.

Thomas Piketty is a French economist who is a professor of economics at the School for Advanced Studies in the Social Sciences, associate chair at the Paris School of Economics (PSE) and Centennial Professor of Economics in the International Inequalities Institute at the London School of Economics (LSE)..

Benjamin Graham was an English-American financial analyst, economist, accountant, investor and professor.